LOOKING TO
GROW REVENUE?
Go where other companies will not go – Develop EMPLOYEE BRAND AMBASSADORS
Employer Brand
affects your Marketing Brand
Everything Else Can Suffer Without Improving it
Employer brand refers to an organization’s reputation as a workplace and its value proposition to employees. It encompasses the company’s culture, values, mission, leadership, career development
opportunities, and work environment. When employees feel valued, respected, and empowered, they
naturally drive innovation, productivity, customer engagement,lucrative market revenue and ultimately, profits by attracting individuals, like them, to your company’s products and services.
DOES YOUR CULTURE
REPRESENT THE
34 DIVERGENT COGNITIVE THINKERS?
34 DIVERGENT COGNITIVE THINKERS?
INCREASE PROFIT-
HIRE AUTOMATION WORKZ TO PERFORM A CULTURE
AUDIT
A Culture Audit is a structured assessment of your
organization’s values, beliefs, behaviors, and work
environment to evaluate alignment with your
mission, goals, and MORE importantly employee
expectations.
Employees have expectations of your company‘s
culture. Employees expect your company to develop
their skills, promote them up the career ladder and
treat them with dignity, without offense.
According to PwC’s Saratoga Workforce Index, the US average promotion rate in 2022 was 13%. Sadly
in the McKinsey & Co. Race in the workplace: The frontline experience report states “Too often,
however, frontline jobs are both a starting point and an end point for workers.” Approximately, 70% of
the 95 million front-liners desire promotion but only 4% are ever promoted. “They (front-liners) also
don’t view their work environment as a meritocracy.”
Meritocracy
Meritocracy is a system in which individuals advance and succeed based on their abilities, skills, and
achievements rather than favoritism, nepotism, and social/ wealth biases.
Consequently, front-liners are frustrated. That frustration is exhibited in poor customer service,
turnover/ absenteeism, failed digital transformation projects and unionization. This front-liner frustration
is costing corporations 7.947 trillion dollars annually, not including unionization.

UNIONIZATION
Front-liners have created their own career promotion program – UNIONIZATION.
Unionization has had the highest support in 60 years. According to Economic Policy Institute survey, 60 million workers in 2024 wanted to join a union but couldn’t. Only 16 million were unionized in 2024. Yet those 16 million, on average, received a 6.4% wage increase in 2024.

Ensure your culture is a MERITOCRACY where everyone has the opportunity to receive a promotion
based on their abilities, skills, and achievements rather than favoritism, nepotism, and social/ wealth
biases.
STABILIZE WAGE INCREASES - HIRE AUTOMATION WORKZ TO PERFORM A CULTURE AUDIT.
A culture with TEAMS of DIVERGENT
THINKERS is more innovative and profitable.
Create a culture that is truly MERIT-BASED. Create a culture that values the 34 cognitive thinkers.
Innovation, increased revenue and increased profit is dependent on 34 cognitive thinkers.
Our audit process
consist of 7 stages
01
Interview Executives
Interview of the executives to understand their personal beliefs.
02
Interview Employees
Interview of the current and former diverse employees
03
Visit
Company visits, to understand all the operations.
04
Initiate
Initiate Executive Diversity Coaching services
05
Review
Review of different company functionalities.
06
Report
Producing an audit report.
07
Implement
Implementing recommendations
08
*Bonus* Profit
Enjoy enjoy the fruits of the 7-step process!